Digital Signage for Franchises

Advanced roles and permissions allows franchised business to put control of digital signage in to the hands of the right people

Franchised businesses have a fairly unique and challenging task of maintaining things such as brand consistency, tone of voice and ensuring unified communications across their network of locations. For years now, effective digital signage has helped Franchised businesses to achieve exactly this.

NowSignage asked franchise-model businesses what they wanted from a digital signage CMS. They told us, we listened, and we have since developed a CMS perfectly attuned to the needs of such businesses.

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Localised ads

NowSignage is ideal for a single franchise with a handful of screens, or multiple global locations with thousands of screens. The use of tags means users can easily manage a large network of screens just as easily as a small one.

You can use tags to limit the access of specific screens/ schedules to certain users, for example, you can provide a regional franchise manager with access to just the screens within the North West region but restrict access to the South West screens. This helps users to manage their set portfolio of screens with ease and push localised content and advertising campaigns to their local screens at the click of a button.

Digital menu boards

NowSignage is used by QSR (quick-serve-restaurants), hotels and bars on digital menu boards of all sizes and resolutions in locations all over the world.

When choosing software for your digital menu boards, NowSignage is an easy decision due to the ability to make changes to your screens “on the fly” as our CMS allows you to instantly amend pricing and push new promotional content at the click of a button.

Window displays

Digital window displays are well-proven to drive footfall, brand awareness and, ultimately, increase sales and customer engagement.

NowSignage is deployed in window displays of franchised businesses all over the world on both high-bright and standard displays from a huge variety of manufacturer partners.

Roles and permissions

Within NowSignage you can invite unlimited users to access your account. When inviting a user, there are a number of predefined role profiles that you can simply tag your users to. We all know, however, that there are examples when you need a little more flexibility. As such, we have created a best-in-class role creation tool, where you have a full list of all the features available within our CMS and you simply need to click on what features you’d like that role to have access to.

How much control you give a user is completely up to you! For example, a head of marketing at HQ might have the ability to ‘drop’ any asset on to any screen within your digital signage network. Whereas a local franchise manager may only be able to control, say, social media and local advertising images/videos on their local screen.

Health and safety

As well as real-time announcements and updates, NowSignage has a number of free-to-use applications to help maintain the wellbeing and safety of your workforce, such as our digital hand sanitiser application.

This app utilises cutting edge integrations with leading third party technologies to provide you with robust and reliable solutions. Our free-to-use application allows users to set parameters on all of their digital hand sanitiser machines across their estate. Setting this up takes seconds, and once done can be used to trigger refill alerts and notifications to whomever is tasked with maintaining the device.

“The most advanced, secure & cost effective CMS on the market.”

James Mellor, GB Sponsorship & Events Lead at Coca-Cola Enterprises

Capacity management

NowSignage has collaborated with leading technology partners to provide an effective way to manage industrial workplace capacity during and after the Covid19 crisis.

Maintaining social distancing regulations is made simple by activating our free capacity management app to display real-time capacity data on your digital signage screens in any given location. You can even display the live capacity alongside your latest promotions or offers using our dynamic multi-zone layouts.

Proof-of-play

Many of our franchise business model clients require the ability to demonstrate whether or not a particular piece of content has been displayed, on what screens and for how long, to monitor the success or failure of a particular campaign or product.

NowSignage proof of play functionality allows users to pull off a variety of reports based upon such parameters as location, asset type, individual screens or groups of screens. Reports can be exported directly from the CMS and downloaded as a CSV file.

You also have full access to our advanced analytics area where you can generate data- driven charts/graphs based on a specific date or time range. All this data is securely stored within NowSignage and can be accessed with ease in a user friendly format.

Social media

NowSignage has developed direct, single-sign-on integrations with all 5 of the major social media platforms; Facebook, Twitter, Instagram, Linkedin & YouTube. Our integrations are secure, stable and easy to use. Hospitality businesses can use this feature to publish such things as online reviews or interactive promotional campaigns.

Unlike other providers our best-in-class social media features are all included within your license fee.

Cost effective

We understand how important budgets are to franchise operations, who often have several levels of budgetary considerations.

As such, and unlike other providers, we will never charge you for premium features such as our social media integrations or live announcements.

All of our premium features are included within your license costs, so there are never any unpleasant surprises for you or your franchisees.

Support and ease of use

NowSignage is what you might call a “self-serve” platform. Essentially, that means the platform is easy enough to use, and reliable enough, that you shouldn’t really need much support from us anyway. However, NowSignage always ensures that the very best support is available, should you need it.

We have a plethora of self-help video content which should answer just about any question you might have. And if you can’t, don’t worry, there is always a human being you can speak to as well.